For brick-and-mortar, foot traffic is essential and so is the data that comes with it.

People counters are growing in popularity. Here are a few of the reasons why you should add them to your operations, marketing, and data stack.

Foot traffic is the life-blood of auto dealerships, so it only makes sense that they should invest in learning more about those coming through their doors.

With retail foot traffic data now easier to capture than ever before, analyzing your entries has never been more important.

Few establishments have a better opportunity to capture and act on foot traffic data than grocery stores.

Occupancy sensors and data are hot commodities. Here’s why accuracy should be the deciding factor for you.

Advancements in spacial analytics technology has made it possible to measure every visit and engagement in your experimental store.

Advancements in traffic analytics have opened up new opportunities for retail to measure more than just store traffic.

You can do much more than just track traffic coming into your stores.

Its no secret that customer and visitor trends have changed over the previous few months.

As businesses re-open and adjust to a new and post-Covid normal, its quickly apparent that relationships with customers, employees, and visitors have changed as well.

Whether your location has variable traffic patterns like a grocery store or retail, or more predictive and repetitive trends like an office building or event space, it can benefit your bottom-line to better understand the entries, exits, and overall occupancy of your space.

With COVID-19 directly affecting how people move around spaces and even where they’re allowed to travel, understanding and even limiting traffic inside your location has never been more crucial.

Do you understand the foot traffic in your space? How would deeper foot traffic analytics improve your operations and bottom-line?

Big data and new technology are opening up new foot traffic analytics that top retailers are using to benefit their business.

If your goal is to get more people in the door or into your space, you need to run some experiments to figure out what works to do just that.

Monitoring and analyzing foot traffic in a public or private space can provide important insights for your organization.

Data is useless if it isn’t clean and compiled in a way that’s easy to read and digest.

From brick-and-mortar retail shops, commercial buildings, and restaurants to trade show events, theaters, and museums, the ability to learn more about the visitors that come through your doors is growing more powerful by the day.

If you own a building, do you know where your visitors are?